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How to Create Packages for Digital Marketing Services

How to Create Packages for Digital Marketing Services

by Fernanda Perez | Jul 22, 2020 | Digital Marketing

Bundling your digital marketing services is a way to help your prospects in the decision-making process, as well as increase your sales by making more attractive offers at a unit price. Creating packages for the first time might seem challenging, especially when...
Why Offering Only Facebook Ads Is A Big Mistake

Why Offering Only Facebook Ads Is A Big Mistake

by Fernanda Perez | Jul 21, 2020 | Digital Marketing

Facebook Advertising has thrived since its beginnings, offering businesses the opportunity to promote their brands while interacting with highly targeted audiences. Facebook Ads allow us to target people based on location, gender, age, job title, interests, and more....
Writing Content for Different Parts of the Funnel

Writing Content for Different Parts of the Funnel

by Fernanda Perez | Jul 20, 2020 | Digital Marketing

The marketing funnel has been used by businesses for many years to guide their marketing efforts and create effective strategies. It is essentially the process or steps that potential customers take that move them from prospect to customer.  Content is the heart...
5 Ways to Build Your Personal Brand (And Why It Matters)

5 Ways to Build Your Personal Brand (And Why It Matters)

by Fernanda Perez | Jul 17, 2020 | Company Culture

In order to scale your agency and make sure it leaves an impression on the prospective clients you meet, you need to interlace your personal brand into it. As the owner, you are the face of your business, and you can use that to get more clients and increase your...
How To Optimize a Google My Business Profile

How To Optimize a Google My Business Profile

by Fernanda Perez | Jul 16, 2020 | Digital Marketing

More than a business listing, Google My Business (GMB) is a powerful and free business profile that allows you to connect with customers across Google Search and Maps. If you are offering SEO services to your clients, it’s necessary to claim their business’ GMB...
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