Types of Facebook Ads (And When to Use Them)

Types of Facebook Ads (And When to Use Them)

Facebook is the world’s largest social media network, and its advertising platform allows every business owner to connect with their target audience. In fact, Facebook claims that they’re 89% accurate when it comes to targeted campaigns. This means that Facebook ads...
What Is A Marketing Funnel?

What Is A Marketing Funnel?

The marketing funnel is the path your customers take to purchase a product or service. It’s composed of different stages, starting from visitors that come to your website down until they convert.  Some tools and techniques can be used to customize the path your...
Top 7 Mistakes People Make in PPC

Top 7 Mistakes People Make in PPC

Whether you’re an expert digital marketing agency or just starting out in business, you should learn about pay-per-click advertising and the top mistakes people make. Here is a list of some of them. Having The Wrong Goals and KPIs Marketing that supports your...